TYPE OF ENGAGEMENT.
PROJECT DESCRIPTION.
Startup Team Project
Sept. 2021 — Dec. 2021
RoomWe is a platform for Chinese students to find possible roommates, either on-campus or off- campus. We created a mini-program embedded in WeChat, the most popular social media for Chinese international students. On the advantage of that, we can lead our users directly to their ideal roommates.
SKILLS & TOOLS.
MY ROLE.
Innovative Team Lead, UX Researcher, UX Designer,
Front-End Developer
Miro, Jira, Adobe Illustrator, Figma
Conducted market research, competitive analysis, user research, user interview and usability tests to explore potential needs from target audience.
Took lead on developing the storyboard, user flow, and Lo-fi wireframes using Miro
Designed visual identity and UI/UX product prototype using Figma. Iterated the prototype and UIs based on the feedback.
Helped develop the front-end design using WeChat’s version of HTML, CSS and Javascript.
TEAM.
AWARD.
SWE: Winnie Mei, Wanyi Chen, Jiaqi Lin, Yichen Liu
UX Research: Myself & Gaoning Zhang
UX Design: Myself
We received the Audience Choice Award in the Innovative Fellowship with $1500 Stipend.
PROBLEM STATEMENT.
DESIGN & DEVELOPMENT PROCESS.
STORYBOARD & JOB MAP.
CRAZY 8 BRAINSTORMING.
USER JOURNEY MAPPING
MARKET RESEARCH.
MARKET ANALYSIS: OPPORTUNITY SPACE.
USER PERSONA.
USER FLOW & PROJECT DETAILS.
STYLE GUIDE.
TECH STACK.
SOLUTION DEMO.
IMPACT & AWARDS.
Demo Day Team RoomWe (Audience Choice Awards)
FINAL REFLECTION.